Solutions to Promote Innovative Work Behavior: case of Ho Chi Minh City’s Software Sector

Abstract

Amid rapid growth and rising competition in Ho Chi Minh City’s software sector, innovative work behavior is essential for sustaining competitive advantage. This study investigates its key antecedents and examines the mediating role of functional flexibility, grounded in social exchange theory and the dynamic theory of organizational knowledge creation. Using a quantitative design, data were collected through non-probability sampling, combining on-site convenience surveys in selected software firms with online snowball sampling among software engineers, producing 380 valid responses. SmartPLS3 was used to assess structural relationships. Results showed that transformational leadership and knowledge sharing positively influenced innovative work behavior, while functional flexibility mediated these relationships and converted leadership and knowledge resources into innovative action.